Importance of an In-Home Water Filtration System

Importance of water filtration

When you look at a tall glass of water it looks so clean and pure, but is it? As water makes its journey to our faucets it experiences many changes along the way. Our water first makes its journey to the water treatment facilities before it can enter our homes and during this journey, the water passes through lakes and rivers, and doing so gathers minerals, nutrients, chemicals, and even other contaminants. If you are like me and enjoy watching any of the large variety of survival shows on tv then you have learned that you should not be drinking water straight from almost any lake, stream, or river. This is where water treatment facilities come into play.

The water treatment facilities take the water through several steps to make it safe to drink, cook with, and bathe in. The process involves:

  • Coagulation and Flocculation-positively charged chemicals are added to the water. This neutralizes dirt and other particles resulting in the formation of the floc.
  • Sedimentation-the floc settles below the water supply.
  • Filtration-the water then passes through several filters to further eliminate particles, chemicals, and bacteria.
  • Disinfection-a disinfectant is then added to further remove and harmful bacteria and protect the water on its journey through the pipes.

The United States has the safest drinking water in the world but unfortunately, the water that leaves these treatment facilities is still not perfect and you can still get illnesses from our water.

You can do a web search of simply “how is my water” and many sites will come up. You can then generally enter your city or zip code and find out how your area’s water performs on the tests that they run. You will likely see that your water still has many high levels of chemicals and contaminants that you do not want to be drinking, cooking with, or bathing in on a regular basis.

This is where the Importance of a Home Water Filtration System comes in. An in-home water filtration system can further remove impurities, chemicals, and other harmful contaminants that we do want on our tap water. We will send out a qualified technician to come and find out your specific water needs and can from there find a filtration system that will work for your family’s needs and budget.

Our salt-free Whole Home Water Filtration Systems are the most certified green system on the market today. Our systems are made in Phoenix, Arizona, and are backed with a 10-year warranty. Our system combines not only our patented Amp Force technology to eliminate your hard water issues but also a top-quality filter using only high-quality media to filter out all the contaminants in your water. Both of these amazing systems are combined into one space-saving tank.

woman Drinking waterYou and your family use the water in your home daily, shouldn’t you have the best quality water possible? Give us a call today and we will show how our patented Amp Force Technology is different than the competition and how you can have better smelling, tasting, and quality water coming straight out of every tap inside of your home.

Phoenix Water Softener

Phoenix Water Softener


In 2018 the Phoenix Metro Area was home to over 4.6 million people and there is something all of these people have in common and that is hard water. Arizona is known to hard very hard water throughout the entire state. This is not just a problem in Arizona but common in many states and areas throughout the US. Hard water does not cause any health concerns, but it can cause plumbing issues and dry skin.  The lack of rain here in the desert results in the majority of our water in the Phoenix area coming from lakes and rivers like the Salt River, Verde River, and the Colorado River, with the remaining water coming from our groundwater supply.


Hard water comes from certain minerals like magnesium and calcium in our water. As the water passes through the soil it absorbs minerals, excess nutrients and many other contaminates on its journey to the water treatment plant. The treatment plants make the water safe for human consumption, but they do not deal with hardness issues.  In order to reduce the hard water in your water, you will need to install some sort of Phoenix Water Softener. There are many different types of systems that you can use to soften the water in your home.


Why Do I Need a Phoenix Water Softener?


Again, hard water is safe. Hard water is on the other hand very annoying and can be extremely costly over time if not dealt with. Hard water causes scaling on your pipes and appliances. It causes the buildup you may have noticed on your faucets in your kitchen and bathrooms. It can also cause soap to work less effectively which makes your skin feel itchy and can worsen dry skin issues like eczema.


H2o Concepts has the most certified green system on the market to meet all of your Phoenix Water Softener needs while being easy on mother nature. Our whole house systems are easy on you as well. Our systems do not use bulky salt bags like other systems, nor do they have filters that you have to change out monthly or even yearly. Our system is basically a get it and forget about the system. It doesn’t get much easier than that! We also back our system with a 10-year warranty, so you are covered. Our systems are made proudly in the USA here in Phoenix Arizona.


Give us a call or fill out our contact form HERE and we can send out a knowledgeable technician to see how we can get great tasting, great smelling, great quality water in your home today. Adding a Phoenix Water Softener will save you lots of money and plumbing issues over time. Save your pipes and appliances from the harmful effects of hard water and save your pocketbook from the extra spending hard water causes overtime on soaps, clothes, and unnecessary repairs.